About Us

Management Team

Todd Miceli

Todd Miceli
Chief Financial Officer and interim CEO

Mr. Miceli is Alliance Health’s Chief Financial Officer and interim CEO. He brings to these roles more than 20 years of senior leadership experience in management, finance and accounting. Prior to Alliance Health, Mr. Miceli founded and owned New England Equipment Rentals d/b/a Volvo Rents Construction Equipment, one of the largest independent Volvo Rents franchises in the Northeast, which he successfully sold to Volvo Construction Equipment. Prior to Volvo Rents, Mr. Miceli served as CFO of Ember Corporation and CFO of Ximian, where he was instrumental in the sale of the company to Novell. Before Ximian, Mr. Miceli was the interim CEO and CFO of Viveca, which was sold to OpenPages, and the Chief Financial Officer of e-STEEL, where he successfully raised over $110 million in four rounds of funding from top tier venture capitalists and investment firms.

Prior to his involvement with technology startups, Mr. Miceli was in investment banking, having worked for GE Capital, Jefferies and Company, Southcoast Capital and Brenner Securities. Mr. Miceli graduated from Bentley College with a degree in Finance and received a Masters of Business Administration from the William E. Simon Graduate School of Business Administration at the University of Rochester.

Geoff Swindle

Geoff Swindle
Founder and President

Mr. Swindle, founder and president of Alliance Health, is responsible for the company's overall operations, providing strategic guidance, and developing key partnerships. Mr. Swindle is an entrepreneur who successfully founded, built and managed Alliance Health since its formation in 2006. In 2006, he repositioned the company's focus from developing broad Internet capabilities to lead generation for the healthcare industry, taking advantage of the growing population of Internet consumers searching for healthcare needs. A pioneer and expert in online marketing, Mr. Swindle has eight years of experience with interactive marketing startups, beginning his career at CitySearch.com. His well-versed background in interactive marketing and lead generation has helped Alliance Health position itself as a leader in online customer acquisition for the healthcare industry.

Mr. Swindle holds a B.A. in Economics from the University of Utah.

Dan Hickey

Dan Hickey
SVP, Product

As Senior Vice President of Product, Mr. Hickey is responsible for leading the Company' product strategy and development. Prior to Alliance Health, Mr. Hickey was Senior Vice President at Meredith Corporation where he spearheaded the growth and development of the Meredith Women's Network, including sites such Better Homes and Gardens, Parents.com, Mixingbowl.com, and Recipe.com. Over his ten-year career at Meredith, the Women's Network grew from 5 million to 40 million users. Mr. Hickey has earned industry recognition for innovation and product excellence, including being named "Social Media Superstar" by MIN and has spoken at conferences worldwide. Prior to Meredith, Mr. Hickey was director of product at AOL, and previous to that was director of electronic products at the National Gardening Association where he founded one of the largest gardening web sites. He is a graduate of Albion College, Michigan and has completed advanced media coursework in Health and Medicine at Boston University.

Derek Streat

Derek Streat
SVP Corporate Development and Strategy

Mr. Streat is an accomplished technology entrepreneur. Prior to joining Alliance Health, he was co-founder and CEO of Medify, Inc., a next-generation consumer health company with a goal to make medical research interactive for the layperson. Medify was acquired by Alliance Health in May, 2012. Mr. Streat was Vice President of New Ventures at Unitus, an investment firm focused on scaling financial services in emerging markets, where he led a team responsible for launching technology-enabled businesses that empowered people in poverty. Mr. Streat also served as co-founder and CEO of Adready, a venture-funded provider of hosted services designed to democratize the $5 billion online display advertising market. Prior to Adready, Mr. Streat was a member of the initial executive team at Classmates Online where, as Vice President of Strategic and Corporate Development, he was responsible for developing and executing the company's growth, financing and liquidity strategies, including the sale in 2004 to a public company. He also served as Vice President of Business Development and General Manager of Classmates' advertising and media business. Derek began his career as an investment banker and institutional research analyst with two firms: RBC Financial Group (formerly Dain Rauscher Wessels) and Roth Capital Partners.

Mr. Streat holds a B.A. in Finance and Information Management Systems from the University of Iowa.

Jay Bartot

Jay Bartot
SVP, Technology

As Alliance Health's Senior Vice President of Technology, Mr. Bartot leads the company's technology initiatives, including its web, mobile and knowledge engine development. Prior to joining Alliance Health, Mr. Bartot was co-founder of Medify, a medical search and text mining company acquired by Alliance Health in May, 2012. In 2003, Mr. Bartot joined University of Washington Computer Science Professor, Oren Etzioni, at the inception of Farecast, where he co-developed an early prototype of the predictive technology underlying Farecast's suite of technologies. Farecast was acquired by Microsoft in 2008 and became the travel channel for Bing.com, Microsoft's search portal. In the mid-1990s Jay joined Netbot, a startup out of the University of Washington computer science department, which built the Internet's first consumer comparison shopping tool. Netbot was acquired by Excite in 1997, and Mr. Bartot was brought on as a Senior Software Engineer and later as Engineering Manager. After leaving Excite, Jay co-founded AdRelevance, the first technology-driven online advertising measurement service (now owned by Nielsen/NetRatings), where he was VP of Engineering and later Chief Technology Officer. Mr. Bartot studied computer science and music at the University of Iowa.

Deep Dhillon

Deep Dhillon
Chief Data Scientist

Mr. Dhillon leads the data analytics efforts that underlie Alliance Health's knowledge engine, including deep data analysis of the company's social networks, medical research libraries and other sources to provide site visitors the most current and comprehensive treatment information available.

Prior to Alliance Health, Mr. Dhillon was an active member of the startup community in Seattle. As Chief Technology Officer at Evri he led the development of a large scale distributed natural language processing (NLP) based semantic content recommendation engine. Before joining Evri, Mr. Dhillon was a Director of Engineering at Insightful Corporation (now Tibco) where he led development efforts for InFact, a large scale NLP based enterprise text analysis platform and search engine. Mr. Dhillon was a founder and chief scientist at Cantametrix, where he led a team to build the world's first large scale, fully automated, digital signal processing based music identification and classification system. That innovation formed the basis for Sony's Gracenote Music ID technology and is used today by millions of users in applications such as iTunes, Yahoo! Music Engine and many leading audio appliances.

Mr. Dhillon holds B.S. and M.S. degrees in Electrical Engineering from the Illinois Institute of Technology and the University of Wisconsin-Madison.

David Goldsmith

David Goldsmith
VP, Product Partnerships and Development

As Vice President of Product Partnerships and Development Mr. Goldsmith is responsible for leading the Company's strategic partnerships, industry alliances and corporate philanthropy initiatives.

Prior to Alliance Health, Mr. Goldsmith was Principal of New Philanthropy Media where he consulted with nonprofit organizations and social enterprises on strategic uses of emerging technologies to improve organizational effectiveness.

Prior to New Philanthropy Media, Mr. Goldsmith was Senior Vice President of Business Development for Bridgeline Digital, a Boston-based interactive agency specializing in SaaS-based web application development. Mr. Goldsmith's clients included leading health foundations, research centers, advocacy organizations and life sciences companies. Mr. Goldsmith is active on several nonprofit boards and is a recognized thought-leader on the use of new technology to advance social change initiatives.

Amy Tenderich

Amy Tenderich
VP, Patient Advocacy

As Vice President and Chief Patient Advocate, Amy Tenderich serves as editor-in-chief of DiabetesMine.com, a leading online destination for people with diabetes that is one of the top health blogs worldwide — which she founded in 2005. The site was acquired by Alliance Health in 2011. Ms. Tenderich also acts as Community Manager of Alliance Health's premiere patient social network, DiabeticConnect.com.

As a journalist, book author and Health 2.0 consultant, Ms. Tenderich has become a well-known advocate for all people with diabetes and all empowered “e-patients.” She was recently appointed to the editorial board member of the newly formed Society for Participatory Medicine.

Ms. Tenderich and DiabetesMine.com have been featured in Newsweek, BusinessWeek, the Wall Street Journal, the UK Guardian, NPR's Future Tense, TechCrunch, and a number of other influential blogs and publications. She is a frequent speaker at events focusing on diabetes, health social media, Health 2.0 and emerging health technologies, and the changing relationship between empowered patients and the pharmaceutical companies and healthcare providers who serve them.

Ms. Tenderich began her career as a journalist, and has experience in magazine editing, marketing and PR. Following two stints overseas and 13 years of communications work in the Silicon Valley technology industry, she was diagnosed with type 1 diabetes in May 2003, and subsequently launched DiabetesMine.com.

Her previous work includes editorial and communications services for clients including Sun Microsystems, Hewlett-Packard, Qualcomm, StorageTek, Lucent Technologies and others.